The prebiotics market will be worth USD 6 billion by 2020. Its main driver includes dairy sector expansion. Prebiotics are increasingly being added to dairy products to maintain gut health. Rising obesity incidences are triggering the demand for sugar-free and fat-free products. This would also further market sales.
Factors working against the future growth of prebiotics comprise expensive research & development of ingredients and visibility of probiotics. Strict regulations related to registration and labeling of new ingredients, especially in Europe and the U.S., could also discourage manufacturers.
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The prebiotics market is segmented on the basis of ingredients, applications, and geographies. Ingredients are split into Inulin, Mannan-Oligosaccharide (MOS), Fructo-Oligosaccharide (FOS), Galacto-Oligosaccharide (GOS), and others. Inulin generated the highest demand in 2013. It accounted for 42% of the total volume that year. Inulin offers several health benefits and undergoes greater demand from the food and beverages sector.
GOS, with a volume share of 16%, stood second. Its benefits are better absorption of calcium, improved immunity, and avoidance of colon cancer. GOS would be the fastest growing ingredient over the next seven years.
Applications of the prebiotics market include food & beverages, dietetic supplements, and animal feed. Food & beverages generated the highest demand for prebiotics in 2013. It consumed 487 kilo tons that year. Prebiotics are mainly added to dairy foods. This allows good bacteria to flourish.
When incorporated with other foods, prebiotics also help mitigate hypertension, diabetes, lipid disorders, and other health sufferings. Animal feed would witness the fastest growth due to meat consumption intended towards protein acquirement.
Geographical segments of the prebiotics market comprise North America, Europe, Asia Pacific, and RoW – Rest of the World. Europe, with close to 40% share in the total volumes, was the leader in 2013. Its growth will result from innovative products across different applications. Asia Pacific will exhibit the fastest growth with regards to volumes. Its expected CAGR from 2014 to 2020 is 9.5%.
The region would be propelled by demand from developed nations like Japan. The global prebiotics market is greatly fragmented. Its eminent participants include Cargill Inc., GTC Nutrition, Beghin Meiji, and Royal Cosun.
Information Source: Grand View Research